Greetings once again,

Over the past weeks I have been following John Thornhill’s Internet Marketing Masterclass and we are at a stage now of choosing a subject area or niche within which to create our first product. The advice is to choose a subject that you are passionate about.  Passion to me is any strongly felt emotion such as love and the three things that I’m most passionate about are my family, my health and attaining financial independence. I have other passions but these are tops if I am really honest with myself.

I worked through an exercise to narrow down possible subjects by looking at what I have already written about in my blogs, what I consider myself to be good at, what other people tell me I’m good at, what I enjoy doing and my favourite websites. The recurring themes were; running and fitness, healthy food, being practical, living life to its full potential.

Further research on Clickbank and Google keywords revealed that there is lots of interest in dieting, losing fat and getting fit.

It occurred to me that I should use myself as an example.  I am 52 next birthday but have a biological age of a man in his 30s. I look (apart from a few grey hairs!), feel and have the same energy now as I did 20 years ago.

This is me on holiday in Barbados last year.

All this is because I made a lifestyle choice many years ago to stay fit and healthy into my old age i.e. I want to be fit forever. I know we will all die one day but it’s how well you live while you are here that counts. I believe that everyone has the ability to live a vibrant, active, healthy, disease free life until they put the lid on the box. I have always said I’d rather die at 95 landing a Blue Marlin in the Caribbean than being fed my dinner through a straw in a nursing home!

The keyword here is Choice.  Everyone has a choice. We all know what we should do. You can choose to veg out in front of the TV every evening or choose to take action, educate yourself about health and nutrition, go for a walk, do anything that nurtures your body.

The secret is to develop a strong vision for your lifestyle and your body. If your vision is strong enough and you constantly remind yourself of your vision you will be pulled toward it. When reaching for that third cream cake you will be in so much conflict with your vision that you will naturally resist and go for a healthier option.

It’s a no brainer that I will be creating products in the Health & Fitness arena, because I passionately believe that good health is our birthright, my goal is that my products will show you how easy it is to achieve.

Until next time, something to think about…..

To keep the body in good health is a duty, for otherwise we shall not be able to trim the lamp of wisdom, and keep our mind strong and clear. Water surrounds the lotus flower, but does not wet its petals.

(Hindu Prince Gautama Siddharta, the founder of Buddhism, 563-483 B.C.)